Let us know the real drawbacks of SEO.
SEO is one of the most popular marketing channels today due to the possibility of higher sales, higher enquiries etc. People are not sure whether they will benefit from it yet they go for SEO. For a primary marketing channel, if you are a start-up or a small business with a very small budget, SEO cannot be your primary channel.
If you are a small business, do not rely on it completely because it is a very slow process. For many businesses, getting regular enquiries and leads is very important. If you are on a limited budget and you invest in SEO, you cannot expect to see the ROI in a very quick span of time. It takes much time to rank in Google and other search engines. You need to have a lot of patience. If SEO is the only source of leads, you are going to land in trouble as it is a slow process and it is not predictable.
Competition in certain sectors or verticals is very high. Since the competition is high, you will have to wait long to drive sales. Rohit Vedantwar lists out many such drawbacks of SEO.
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